Abstract
This paper analyzed how EVC Plus affects the sales performance of local firms using coded data from HORMUUD
Telecom (2017-2020) for privacy purposes and survey questionnaires extracted from local universities. Five
clusters were chosen as a sample, universities, grocery supermarkets, pharmacies, utility companies, and
government agencies. The study uses an autoregressive model and other techniques. The findings reveal that the
adoption of EVC plus has a strong positive and significant correlation with a firm’s performance. The highest
correlation coefficient is found in utility firms, followed by the universities, where almost all transactions are made
in EVC Plus mobile money transfers.
